client: Tufts University School of Medicine
project: Reunion Identity Program Rhumba was tasked with creating a flexible, easily updated mark to represent the Tufts University School of Medicine's annual Reunion Program, as well as a look and feel for related publications. Deliverables included both traditional printed collateral and digital marketing assets. Special attention was paid to the relationship of this sub-program's identity to the well-established umbrella Tufts brand. click on an image below to see more detail |